Digital
We connect the systems your business runs on — so data moves automatically, your team stops re-typing and every tool shows the same, up-to-date picture.
Overview
One connected business,
not a dozen separate tools
Most businesses run on a mix of software: a website, a CRM, accounting, stock or booking systems, marketing platforms — and spreadsheets in between. When they don’t talk to each other, people fill the gaps by copying information across, which is slow, costly and where mistakes creep in.
Software integration is our speciality. We connect your systems through their APIs (the interfaces software uses to exchange data), webhooks and data feeds, so a lead captured on your website lands in your CRM instantly, stock updated in one place appears everywhere, and reports draw on a single source of truth.
What’s included
API integrations
Connect two or more platforms through their APIs, with secure authentication, error handling and logging.
CRM integration
Send website enquiries, form submissions and ad leads straight into your CRM with the source and details attached.
Listing and data feeds
Pull live product, property or vehicle listings from supplier and marketplace feeds — such as AutoTrader — into your website automatically.
Website and e-commerce integration
Connect your site to payment gateways, booking tools, accounting and fulfilment systems.
Marketing and analytics connections
Link your ads, email platform, Google Analytics and Tag Manager so you can see which campaigns bring real customers.
Custom connectors
Where systems don’t connect out of the box, we build the connector — and monitor it so problems are caught early.
How we work
Our process, step by step
- 01
Map your systems
We document the tools you use, the data each one holds and where information is being copied by hand.
- 02
Design the data flow
We agree what should sync, in which direction and how often — and what should happen if something fails.
- 03
Build and test
We build the integration and test it against real data in a safe environment before switching it on.
- 04
Monitor and support
We keep an eye on your integrations and update them when a connected platform changes.
Case study
AutoHotSpot: live stock, instant leads and first-page rankings
Live stock every 15 minutes, enquiries from the website, Google, Facebook and Messenger in the CRM within seconds, automatic lead allocation, stock-led ads and first-page Google rankings.
FAQs
Software & API Integration: frequently asked questions
What is an API integration?
An API is the doorway a piece of software provides so other systems can read or send data. An API integration connects two systems through those doorways so information moves between them automatically — for example, a new website enquiry creating a contact in your CRM.
Which systems can you integrate?
If a system offers API access, we can integrate with it — and almost every modern platform does. CRMs, accounting and ERP systems, e-commerce and payment platforms, booking and stock systems, marketing and email tools, courier and logistics providers, listing marketplaces such as AutoTrader: we have connected all of these. Where a platform has no API, we find another route, such as a data feed or a custom connector. Tell us what you run and we will tell you how to connect it.
What happens if a connected system changes?
Integrations need looking after. We build in error alerts and logging, and our support covers updating an integration when a connected platform changes its API.
Do you work with businesses outside Cape Town?
Yes. Integration work is done remotely, so we work with businesses throughout South Africa.
Is software integration secure?
We use secure authentication, encrypted connections and only the access each integration needs, and handle personal information in line with the POPI Act.
Related services
Works well with Software & API Integration
- DigitalBusiness Process AutomationHand the repetitive admin to software. We automate the workflows that eat your team’s time — accurately, around the clock.
- DigitalWeb DevelopmentFast, search-ready websites built to win customers — designed and developed in Melkbosstrand, Cape Town, for businesses across South Africa.
- DigitalApp DevelopmentCustom web and mobile apps that put your business in your customers’ pockets and take the busywork off your team — planned, built and supported from Cape Town.
- DigitalWebsite MaintenanceKeep your website secure, fast and up to date — with updates, fixes and content changes handled for you.
Ready to get started? We’re based in Melkbosstrand, Cape Town and work with businesses across South Africa.
Let’s Chat