Case study

Form-Scaff supplies formwork and scaffolding across Africa. We keep its website fast, secure and up to date, and send the mailers that keep its customers in the loop.

Visit formscaff.com

At a glance

Client
Form-Scaff
Industry
Formwork and scaffolding supply
Location
South Africa
Technology
  • Event RSVP database
  • WordPress
  • Managed hosting
  • Security
  • Speed optimisation
  • SEO
  • Email marketing
The Form-Scaff website home page, showing its formwork and scaffolding solutions
The Form-Scaff website

The brief

The challenge

A large supplier’s website is never finished. Products change, projects are completed, content dates, and a site left alone slowly gets slower and less secure.

Form-Scaff needed that work taken off its hands: a site that stays available and fast, content that keeps up with the business, and marketing that reaches its customers without another job landing on someone’s desk.

The solution

What we do

Ongoing care of the website, and the mailers that go out from it.

  1. 01

    Managed hosting and security

    We host the website and look after the environment it runs in: uptime, certificates, backups and protection against the threats a public site attracts.

  2. 02

    Maintenance and monthly updates

    We keep the site updated and make content changes as they are requested each month, so the website reflects the business as it is today.

  3. 03

    Rebuilt content and improvements

    We rebuilt sections of the existing site and continue to make improvements where a page can work harder.

  4. 04

    Speed and search

    We tune the site’s speed and handle its SEO, so it loads quickly and is found for the products it supplies.

  5. 05

    Marketing mailers and event RSVPs

    We design and send the marketing emails that keep Form-Scaff’s customers up to date with its products and projects, and run the RSVP mailers and guest databases behind its events.

Outcomes

The result

  • A website that stays fast, secure and available
  • Content updated every month as the business asks for it
  • Rebuilt sections that read better and work harder
  • Search and speed looked after continuously, not in bursts
  • Customer mailers and event RSVPs handled end to end, with one guest list

Want a website that connects to the rest of your business? Let’s talk about your project.

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